a sophisticated export promotion and facilitation facility for Ho Chi Minh City (HCMC)! HCMC Export Center is developed and administered by Investment & Trade Promotion Centre of HCMC (ITPC), a government trade & investment promotion agency in cooperation with key industry associations in different sectors: wood processing; handicrafts, textiles & garment, leather & shoes and food processing & beverages. This new export promotion initiative is intended for promoting high quality products and services of small to medium enterprises (SMEs) in HCMC, which are creditable for global marketplace.
The Export Supporting Center as a HCMC trade-point combines on-the-spot and on-line export marketing models that includes the following components:
A 500 sqm physical showroom located in the center of HCMC that displays quality products of HCMC's suppliers or program members who participate in this ITPC's export supporting program;
A web storefront site that allows SMEs to virtually show their products on-line while providing facilities for on-line trade transaction and facilitation with potential buyers over the world;
A web-based multi-channel customer contact center incorporated in the website that enables global buyers to keep in touch with HCMC suppliers through multi-media contact;
The export center will be actively promoted to attract potential buyers in both domestic and oversea markets through integrated marketing mix of off-line and on-line resources and trade promotion programs i.e. international and local trade fairs, exhibitions, trade missions, event marketing, e-marketplace sales channels, etc.
The website contains more than 300 products of 32 SMEs listed in a searchable company directory and e-catalogue system. |